Imagine being the first person to build partner marketing at a company that is rewriting how hardware gets engineered and doing all of this with AI agents as your co-workers, not your tools.. A company already trusted by BMW, Lego, Miele, and NASA. A partner ecosystem that includes AWS, Autodesk, UiPath, Capgemini, Accenture, McKinsey, and ARRK, sitting mostly untapped, waiting for someone to turn it into real pipeline and real reach. 🌟

WHAT YOU WILL DO

You'll be the first person to truly own partner marketing at Synera — turning a strong partner network into a real driver of awareness and pipeline, from scratch. Using AI agents as your default operating layer, you'll work at the intersection of sales, product, and marketing, coordinating with our VP of Marketing Kacey, Strategic Partnerships Lead Marc, VP of Software Partnerships Andrew, and external partners across Europe, the US, and beyond.

That means planning and running partner campaigns across the full mix — webinars, events, digital, LinkedIn, PR, and more — while also building our partner referral channel from the ground up: defining campaign models, setting incentives, and making sure partner activity converts into pipeline and user adoption.

This is an entrepreneurial role. You set the strategy, defend it, and own the outcomes. We're an AI-native company and expect you to operate that way — using agents and AI tooling as your default, not as a shortcut. We give every team member access to Claude, our own platform, and a budget for whatever else moves you faster.

If you love the creative side of marketing as much as building the structure behind it — this role was made for you. 🚀

⚡ In 6 months:

• A scalable partner marketing framework is live, — covering proactive co-marketing for technology partnerships, dedicated programs for consulting and service provider partners, and enablement for value-added resellers in select markets.

• A partner referral channel is defined and tracking pipeline.

⚡ In 12 months:

• Multiple strategic partners are actively co-marketing with Synera, including Autodesk, UiPath, Capgemini, Accenture, ARRK, AWS and selected technology partners.

• Synera is leveraging co-marketing opportunities with partner associations like VDI, NAFEMS, SAE International, and others.

• Partner channels are measurably contributing to awareness, user adoption, and lead generation.

• A partner referral program is generating predictable pipeline and contributing to ARR.

What we offer beyond salary:

• Flexible working: you decide when & where to work (as long as you have a residency in Germany).

• Flexible public holidays: swap days off according to your values and beliefs!

• Home office setup support + access to our office in Bremen.

• Personal development budget of €2,000 to attend conferences and trainings or buy interesting books to improve in an area of your choice.

• We don't count your vacation days, as we trust all our team members to decide what's best for them and the company.

• Prefer two wheels over four? 🚲 We’ve got you covered with JobRad.

• To support your personal and professional well-being, we offer company fitness with Wellpass and mental health platform nilo.

• Regular team events, virtual coffee breaks, and spontaneous afterworks. We also get together as a whole company for 2-3 day off-sites twice a year! 🌈

🚀 WHAT YOU NEED TO SUCCEED

Even if you don't meet these criteria perfectly but believe you have lots to bring to the role, we encourage you to apply. We know it's tough, but please keep in mind that you don't have to match all the listed requirements exactly to be considered for this role. 

• You resonate with Synera's Core Values - they're central to how we work, and we'll explore them together in your first interview.

• You're a native German speaker with fluent English — this role spans European and US markets, and both languages are part of your daily work.

• You bring extensive experience in B2B marketing, with a strong focus on partner or channel marketing, working with technology partners, consulting firms, or value-added resellers.

• You've run multi-channel campaigns end-to-end: webinars, events, digital, LinkedIn, email, PR — and you care about how they look and perform, not just whether they shipped.

• You’re AI fluent, using LLMs and agentic tools in your daily work, and you can talk specifically about how it changes your output quality.

• You're comfortable with ambiguity and building processes from scratch.

• You've worked at or marketed highly complex enterprise technology, — ideally in an engineering environment.

• You're a strong communicator who can coordinate across sales, product, and external partners without losing the thread.

P.S. Synera is a place where everyone can grow. So, however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come to work every day, and be prepared to share with us how your perspective will bring something unique and valuable to our Marketing team. 🤓